I just got out of a meeting with our Customer Success team we are excited to be bringing you something that is going to be extremely valuable for your business and marketing ventures! This new way of thinking will not only help you make more money right now but in the future as well as you harness the power of this incredible thought process and close more loans than ever in the future!
This information could mean worth hundreds of thousands of dollars in revenue into your business, but you are getting it for WAY less!
My team and I regularly run consultation calls with people who reach out to us for help with their advertising, whether its Google or Facebook and quite often on these calls, we find these people are looking for one thing to be the be all end all for their advertising.
When we run into this on these consulting calls, we spend a good chunk of time explaining that we need to work first on adjusting their mindset when it comes to running their advertising.
You could consider us to be in the business of helping these mortgage professionals close more money as that is what is going to be bringing them in more revenue, but that is not the full story. The core of what we do is multiplying capital. We are here to help you invest your time and money wisely while mitigating the risk you are taking on by investing in pay per click marketing. In the end, this is going to help you build your business and allow you to enjoy a wonderful lifestyle with your family.
This is why we recommend turning your mindset from focusing on making one avenue of advertising work to focusing on multiplying your capital by running successful advertisements on a number of marketing platforms. Instead of looking at the number of leads you are getting from one lead source, look at the ROI you are seeing and (after paying yourself, of course) reinvest the difference in other forms of advertising to continue growing your profit.
Another phenomenal tip we are working on with our current clients is implementing a great lead follow-up system with your lead generation campaigns. A great lead follow-up system should put your leads through a 7-day sequence that automatically determines if the leads are good quality for you, without you having to do any of the legwork yourself. Once the bad quality leads are “weeded” out, that’s when you step in to work them through the mortgage process and get that loan closed!
Implementing a compound communication system (a series of ringless voicemails, text messages, and emails) with your past client database now can help you start closing some of those leads that were interested 3 to 6 months ago that are just now ready to finalize the process and close on their home.
If you are interested in getting this entire compound communication system (this includes the exact wording for texts and emails and the scripts for the ringless voicemails) and jumping on a training with me and Carl White, contact us today!
We can’t wait to help you follow up with your leads more effectively and grow your business online!